The Best Snoopy Watches: From the Speedmaster to the MoonSwatch, Timex and Orient
By Zach Charles · September 30, 2026 · Buying Guides
No cartoon character has a stronger claim on watch history than Snoopy. NASA's astronauts made him their mascot, honoured Omega with a Silver Snoopy Award after Apollo 13, and gave watch collectors one of the most sought-after modern Speedmasters. Today Snoopy appears on everything from a US$310 MoonSwatch to a US$10,000-plus Omega, alongside Timex and Orient pieces that put the beagle on a mechanical watch for a few hundred dollars. Here are the best Snoopy watches, and how to choose between them.
Why Snoopy Is a Watch-World Icon
In the late 1960s NASA adopted Snoopy as a safety mascot, a "watchdog" for mission success. The Silver Snoopy Award became one of the most personal honours in the space programme: a sterling-silver lapel pin depicting Snoopy in a spacesuit, presented by astronauts themselves to people whose work contributed to flight safety and mission success. Snoopy's place in spaceflight was cemented when the Apollo 10 lunar module was named "Snoopy" in 1969.
Omega's connection came through Apollo 13. After the April 1970 oxygen-tank explosion crippled the spacecraft, the crew used an Omega Speedmaster to time a critical 14-second engine burn to correct their course home. On October 5, 1970 , the astronauts presented Omega with the Silver Snoopy Award in recognition of the Speedmaster's contribution to human spaceflight. That award is the origin of every Snoopy Speedmaster.
The Omega Speedmaster Snoopys: The Grails
Omega has made three Snoopy Speedmasters, each built on the hand-wound Speedmaster Professional and each now trading well above its original price.
2003: Speedmaster "Snoopy" (ref. 3578.51.00)
Omega Speedmaster Snoopy 3578.51.00
The first Snoopy Speedmaster was a mild evolution of the Moonwatch, with the Silver Snoopy Award's spacesuited beagle printed in the 9 o'clock small-seconds subdial alongside the words "Eyes on the Stars." Its edition of 5,441 pieces references the Apollo 13 mission's duration of 142 hours, 54 minutes and 41 seconds. Understated by later standards, it is the purist's Snoopy.
2015: Apollo XIII 45th Anniversary "Silver Snoopy Award" (ref. 311.32.42.30.04.003)
Omega Speedmaster Silver Snoopy Award 311.32.42.30.04.003
For Apollo 13's 45th anniversary, Omega produced the most narrative Snoopy yet: a stark white dial with black details, Snoopy in the 9 o'clock subdial with the words "Failure is not an option," and a luminous 14-second track asking "What could you do in 14 seconds?" in reference to the course-correction burn. The caseback carries a silver Snoopy medallion. Limited to 1,970 pieces for the year of the award, it is now the most valuable of the three.
2020: "Silver Snoopy Award" 50th Anniversary (ref. 310.32.42.50.02.001)
Omega Speedmaster Silver Snoopy Award 50th Anniversary 310.32.42.50.02.001
The 50th Anniversary model is the most technically ambitious Snoopy. A solid-silver dial, engraved "Ag925," carries blue subdials and hands, with an embossed silver medallion of spacesuited Snoopy at 9 o'clock. Its party piece is on the back: start the chronograph and a hidden "magic hand" sends Snoopy in a Command and Service Module around the far side of the moon, while an Earth disc rotates once a minute with the small seconds. It ships on a blue nylon strap whose lining traces Apollo 13's lunar slingshot trajectory. Because it is not a limited edition and remains in Omega's catalogue, it is the only Snoopy Speedmaster you can still buy new — though boutique availability has often been tight.
| Reference | Year | Movement | Production | Market (approx.) |
|---|---|---|---|---|
| 3578.51.00 | 2003 | Cal. 1861, manual | 5,441 pieces | $15,000–25,000 |
| 311.32.42.30.04.003 | 2015 | Cal. 1861, manual | 1,970 pieces | $40,000+ |
| 310.32.42.50.02.001 | 2020 | Cal. 3861 Master Chronometer, manual | Unlimited | ~$11,000 list; $15,000–16,500 pre-owned |
The Snoopy MoonSwatches
For most people, the realistic way to wear Omega's Snoopy is the MoonSwatch. The Omega x Swatch Bioceramic chronographs borrow the Speedmaster's shape, and three Snoopy versions have appeared (see our coverage of the MoonSwatch Mission to the Moon 1969 for the wider series).
MoonSwatch Mission to the Moonphase — Full Moon & New Moon (2024)
The first MoonSwatch to combine a chronograph with a moonphase, the Mission to the Moonphase places Snoopy and Woodstock on crescent moons in the 2 o'clock subdial. A hidden Peanuts quote appears under UV light; on the white model it reads "I can't sleep without a night light!" The white Full Moon launched on March 26, 2024, a full-moon date, and sold out the same day; the black New Moon followed on April 8, 2024. Both were sold only in Swatch stores, initially limited to one per person per day.
MoonSwatch Mission to Earthphase — Moonshine Gold (2025)
Snoopy and Woodstock returned on August 9, 2025, timed to the full Sturgeon Moon, this time gazing at Earth on a new Earthphase display. Sold in select Swatch stores for a single day, it is the scarcest Snoopy MoonSwatch and commands a premium on the resale market.
Timex x Peanuts: From 1969 to the 75th Anniversary
The vintage Timex Snoopys
Long before luxury brands took notice, Timex put Snoopy on the wrist. Its Peanuts character watches were introduced in 1969 and produced through the 1970s as inexpensive hand-wound watches, often with animated dials. The tennis-playing Snoopy, swinging his racket as the seconds ticked by, and the "dancing" Snoopy are the best-known designs. Most vintage examples sell for modest sums, while rare variants in excellent original condition attract serious collectors.
The modern collaborations
Today's Timex x Peanuts collection applies Snoopy to Timex's best-loved modern models, including the Q Timex 1979 Reissue, the Marlin and the Timex Standard. For Snoopy's 75th anniversary in 2025 — he first appeared in the third Peanuts strip on October 4, 1950 — Timex released its two most collectible Snoopy pieces yet.
Timex x Peanuts Marlin Automatic 75th Anniversary (2025)
Timex's nod to Omega puts Snoopy in a circular window on a silver sunray Marlin Automatic dial, with the Peanuts 75th-anniversary logo repeated on the exhibition caseback. With an automatic movement, lumed pencil hands and Jubilee-style bracelet option, it is the most watch-enthusiast-friendly Timex Snoopy ever made.
Q Timex Chronograph Snoopy 75th Anniversary (2025)
Released in November 2025 and sold through Nordstrom and Uncrate rather than Timex directly, this Q Timex chronograph puts a different Snoopy illustration in each of its three subdials — standing, in motion and seated — on a glossy dark-blue dial with a matching tachymeter bezel. It is the closest thing to a Snoopy Speedmaster homage in Timex's range.
Orient x Peanuts: The 75th-Anniversary Collection
Orient and Peanuts were both founded in 1950, and in March 2025 they marked their shared 75th anniversaries with Orient's first-ever Peanuts collaboration: four limited editions with Orient's vintage cursive logo at 12 o'clock and anniversary artwork of a sleeping Snoopy and a crowned Woodstock at 6 o'clock.
| Model | Reference | Size | Movement | Edition | Price |
|---|---|---|---|---|---|
| Bambino 38(white) | RA-AC0M16S | 38.4mm | F6724 auto | 7,800 | €399.99 |
| Bambino 38(cream) | RA-AC0M17G | 38.4mm | F6724 auto | 3,100 | €399.99 |
| Semi Skeleton | RA-AR0011S | 40.8mm | F6S22 auto | 1,900 | €449.99 |
| Mako 40 | RA-AC0Q08S | 39.9mm, 200m | F6722 auto | 3,800 | €449.99 |
The Bambino 38 versions add a playful detail: Woodstock replaces the numeral "1" on the date display. As in-house automatics with modest edition sizes, these are among the best-value collectible Snoopy watches made.
Other Notable Snoopy Watches
Swatch x Peanuts (2021). In November 2021 Swatch launched a six-piece Peanuts collection in its 34mm Gent and 41mm New Gent cases, made from biosourced materials, featuring Snoopy, Woodstock, Charlie Brown and Lucy. The quartz watches cost US$95–165, making them the most affordable way into a Swiss-made Snoopy.
Casio Baby-G x Peanuts (2020). For Snoopy's 70th anniversary in 2020, Casio's Baby-G line — the sister line to the G-Shock — released a Peanuts collaboration with Snoopy graphics in a white shock-resistant case with 200m water resistance.
Every Snoopy Watch Compared
| Watch | Year | Movement | Price | Availability |
|---|---|---|---|---|
| Omega Speedmaster Snoopy 3578.51.00 | 2003 | Manual cal. 1861 | $15k–25k | Pre-owned |
| Omega Speedmaster Silver Snoopy 45th | 2015 | Manual cal. 1861 | $40k+ | Pre-owned |
| Omega Speedmaster Silver Snoopy 50th | 2020 | Manual cal. 3861 | ~$11k list | In production |
| MoonSwatch Mission to the Moonphase | 2024 | Quartz chrono + moonphase | $310 | Swatch stores / resale |
| MoonSwatch Mission to Earthphase Moonshine Gold | 2025 | Quartz + Earthphase | $400 launch | Resale |
| Timex x Peanuts Marlin Automatic 75th | 2025 | Miyota automatic | $329–359 | Timex |
| Q Timex Chronograph Snoopy 75th | 2025 | Quartz chrono | $289 | Nordstrom / Uncrate |
| Orient x Peanuts 75th (4 models) | 2025 | Orient automatics | €400–450 | Limited |
| Vintage Timex Snoopy | 1969–70s | Manual wind | Varies | Vintage market |
| Swatch x Peanuts | 2021 | Quartz | $95–165 | Swatch |
Which Snoopy Watch Should You Buy?
For the definitive Snoopy: the Speedmaster Silver Snoopy Award 50th Anniversary is the only Omega Snoopy available new, with the best movement and the most inventive caseback of the three. Collectors with deeper pockets chase the 2015 model.
For the Omega story at a fraction of the price: a MoonSwatch Mission to the Moonphase . It is quartz and Bioceramic, but it carries the Omega name and the moonphase Snoopy that made the 2024 launch a sell-out.
For a mechanical Snoopy under $500: the Timex x Peanuts Marlin Automatic 75th or an Orient x Peanuts Bambino 38 . The Timex is the better homage to the Speedmaster idea; the Orient offers an in-house movement and a limited run.
For nostalgia: a vintage Timex Snoopy from the 1970s, ideally the animated tennis model, which costs far less than any modern collaboration and has genuine period charm.
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